Manish Raisinghani, known for shows like Bidaai and Sasural Simar Ka, says his journey with television has been anything but linear. “My relationship with TV has never been ever khushi kabhi gham… it’s more like kabhi haan kabhi naa,” he shares, adding, “I’ve actually been very lucky — most of my shows have run for years. And honestly, I don’t discriminate between mediums… every medium has its own superpower.”While he isn’t stepping away from TV, Manish admits he’s become more mindful of long-term commitments. “The only thing I’ve become a little careful about is long lock-ins. Right now, I’m juggling multiple passions, so I avoid commitments that don’t let me explore them. That’s why I’ve happily chosen shorter stints like Katha Ankahee and Nima Denzongpa… so TV se door rehne ka sawal hi nahi hai,” he says.Weighing in on evolving TV content, Manish disagrees with the idea of a decline. “I think the content hasn’t gone bad. Attention spans have changed, and competition from other mediums has divided audiences and eventually affected revenue,” he says. “We can only put as much into a show as the market share of advertisement allows. Today, storytelling is faster, louder and more scroll-friendly. Earlier, we did not have cell phones in our hands when we watched TV or films,” he signs off.
